The FORT Group recently had the opportunity to be a part of the American Cancer Society “Relay for Life” Golf Tournament held at Walden Oaks Country Club in Cortland, NY. A great event for a great cause. 
As a member of the Meadowlands Chamber of Commerce, the FORT Group has sought to foster relationships that will enhance our business, as well as our community involvement. As part of this affiliation, the Chamber recently asked our own Jeff Wolfson, Chief Marketing Officer, to author an article for their Meadowlands USA Magazine (here is a link to the published article).
Graduate Credits St. John’s Roots for Successful Career
Even before Steven Laux ‘94SVC attended his first class at St. John’s University, he was well on the way to shaping his future. Executive Vice President at The FORT Group, a marketing and production company based in northern New Jersey, Steven always knew he would work in the media. “I was a TV kid. I loved movies and music, and wanted to parlay that into a career,” he said.
Steven has been with The FORT Group since 1994. Today, he is not only actively involved in all the production work done there; he is also responsible for molding the company’s creative vision — bridging the gaps between clients and staff.
Don’t get me wrong, I truly appreciate the connectivity a mobile device provides me throughout the course of a day, pretty much anywhere I happen to be. However, maybe you, like me, are longing for simpler times. Perhaps it speaks to my generation, but the ability to “drop off the grid” for a while seems more and more challenging nowadays. Are we addicted to being “on” all the time? The latest figures on mobile technology penetration suggest indeed we are.
What better way to capture the attention of potential customers in the busy Chicagoland area, then with a provocative outdoor billboard? Developed for Perma-Seal, this campaign was designed to drive leads…plain and simple.
While Perma-Seal has advertised in the outdoor realm before, this concept was somewhat of a departure for them.
The Integrity App is now available for download at Apple’s App Store. Designed exclusively for iOS devices, this project represents an exciting new service offering from the FORT Group. The app is sure to be an invaluable resource for builders and architects, as well as Integrity field sales representatives.
Yes, I can say it for all of “us” creative types, and if you’re one of “us,” you know what I mean… we love the recognition! We want to hear that our work is well received and that we did a good job. Heck, that creative work is part of us. It’s not just what we do, it’s who we are.
There are many ways in which creative work is recognized. And honestly, all those accolades… that is what keeps us coming back for more!
Yes, touchscreens are cool and provide an enriched user experience. I myself, an avid BlackBerry user, went with the Torch because I wanted to have my cake and eat it too. Now that the iPad2 has graced my world, I’m even more “touchscreen friendly” (although, it’s still faster to bang out e-mails with a QWERTY keyboard). However, in this day and age of the interactive mobile experience, there’s something lurking out there that we don’t seem to talk about much…germs.
Yes, the FORT Group occupied most of table 9 at the NJ AD Club 43rd Annual Jersey Awards Show on Thursday evening, June 2nd. A good time was had by all. And not a bad showing by our team, as we brought home One first, Two second, and Three third place awards. Now that’s nice and neat.
On Thursday, May 12 the FORT Group exhibited at Connections – 2011 Business and Food Expo at the Meadowland Exposition Center in Secaucus. The event was hosted by the Mahwah, Meadowlands and Hackensack Regional Chambers of Commerce. This evening event allowed for companies to promote themselves and for networking as the attendees stopped by the exhibitors’ booths.
